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Re: Historical Question Answered

Rob Schiebe asked:

>Can anyone tell me the history of the name Audi?

Pete Kraus replied:

> started by August Horch... took the Latin term for
> listen, Audi...

Although I've known this story for some time, I seem
to find it hard to shake the idea that Audi sprang
from the Auto Union conglomerate and stood for
"Auto Union Deutsche Industrie" or similar.  I realise
this is not true, but it's somehow so poetic ...

-Mark Quinn