Ben Swann benswann at
Fri Jun 29 11:55:33 EDT 2007

I thought this was humorous.  I don’t know if this has anything to do with




Here is something you car buffs probably didn't know.


The 3 Goldberg brothers, Norman, Hiram, and Maxwell invented and developed the
first automobile air-conditioner.

Didn't know that, did ya...On July 17th, 1946, the temperature in Detroit was
97º.  The 3 brothers walked into old man Henry Ford's office and sweet-talked
his secretary into telling him that 3 gentlemen were there with the most
exciting innovation in the auto industry since the electric starter.  Henry
was curious and invited them into his office.  They refused and instead asked
that he come out to the parking lot to their car.


They persuaded him to get into the car which was about 130º - turned on the
air-conditioner and cooled the car off immediately.  The old man got very
excited and invited them back to the office, where he offered them 3 million
dollars for the patent.  The brothers refused, saying they would settle for 2
million but they wanted the recognition by having a label "The Goldberg
Air-Conditioner" on the dashboard of each car that it was installed in.


Now old man Ford was more than just a little bit Anti-Semitic, and there was
no way he was going to put the Goldbergs' name on 2 million Ford cars.  They
haggled back and forth for about 2 hours and finally agreed on 4 million
dollars and that just their first names would be shown.  And so, even today,
all Ford air-conditioners show on the controls the names "Norm, Hi, & Max".


There, now ya know it....

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